How do I write an invoice?

After you have created and published the content, it’s time to invoice. Because every company needs an invoice for a money transfer. Therefore, as a content creator, you need to make a proper invoice for your work. There are some guidelines for this. You can find out what they are in this blog post.


How do I make an invoice correctly?

The following points must ALWAYS be included in your invoice:


  1. Your full first and last name, as well as your address.
  2. If you are a limited liability company (GmbH, AG, etc.), you must include this as well
  3. Name and address of the person or company to whom you are sending the invoice
  4. Your account details: Account number and who the account is in. So your name or name of your company
  5. Your profile name on social media, so that the invoice can be clearly assigned to you
  6. Today’s date corresponds to the invoice date
  7. The exact name of your service: what and how much of it
  8. The amount of the invoice
  9. If you are subject to VAT: your company identification number (UID) and the VAT rate. It’s usually 7.7%.
  10. If you are not liable to VAT, add the note: „Not liable to VAT“.


Furthermore, you should always send your invoice as a PDF and never as an open Word or Excel file. Otherwise, someone could change something on your invoice afterwards.


If you have all these points on your invoice, you can set a payment deadline, if this is not specified by the client – for example, in the terms and conditions. Almost all companies have a payment deadline in their general terms and conditions. If you do not object to the GTCs, then these GTCs automatically apply, regardless of what you have defined as the payment deadline on your invoice at the end of the collaboration. In Switzerland, there are no legal regulations regarding payment terms. Usual are 10, 14 or 30 days.


Now you can send the invoice and file it with your records. You need this for your accounting as a company or as a self-employed person. If you don’t use a company for your accounting, then you have to take into account not only the invoicing, but also other points such as social security. If you haven’t taken care of this yet, do it urgently, otherwise you will get into trouble with the social security authorities.


Pro tip if you want to annoy someone 😉

Read with a sarcastic undertone: If you want to annoy the invoice recipient, then scan the invoice and send this version. This way, all the information can’t be copied out, (like the IBAN number, which consists of 22 characters) has to be typed manually.


The exceptions: When do I not need an invoice?

The only exceptions are expenses that are paid directly. For example, at the supermarket or restaurant. In these cases, the company needs the receipt – that is, the receipt – together with the payment document.

In the supermarket, it’s one and the same. In the restaurant, usually the receipt comes first and then when you pay with the card, there is also a payment receipt. That’s the little piece of paper that comes out of the card machine, and you’re always asked if you want a copy. In this way it can be traced what amount was spent on what, how much of it was VAT and how it was paid for (VISA, Maestro with the last 4 digits of the card in each case).



Below you will find two templates of an optimal invoice, which you may download and use.